New opportunities for packaging industry amid COVID-19
Amid the COVID-19 crisis, demand for packaged products has increased and has played a significant role in aiding the food relief measures from cities to rural areas. Food packaging market holds tremendous potential in India. There are various unique and innovative products such as food trays, clam-shell burger boxes, paper cups, paper bags and so on, are growing in terms of consumption and getting featured in the Indian market.
Also, with e-commerce bigwigs like Amazon’s shift towards paper is further driving demand of paper packaging. The recent surge in e-commerce activity driven by the pandemic is also generating demand for fit-to-product and sustainable paperboard packaging.
Paperboard converters have an opportunity to capitalise on this shift from plastic to paper. Converting companies can come with solutions without using PE layers inside for paper cups and food trays making their products 100% recyclable and will also help in sustaining the industry
The strict ban on plastic usage by most of the countries has led to an increase in the demand for paper bags. With enhanced environmental awareness and rising plastics pollution, consumers are also shifting their preferences towards more affordable, favourable, and eco-friendly packaging materials such as paper. Furthermore, big companies are also gradually moving towards eco-friendly and bio-degradable packaging materials to be part of the sustainable movement.
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